Installation view of Art Basel Miami Beach 2025. Photo: Casey Kelbaugh Associates.

It has been a roller-coaster year for the art market. The start of 2025 set the tone for a tough ride, with art sales down 12% in 2024, having already fallen 3% in 2023, according to the Art Basel and 麻豆社 Global Art Market Report. By the summer, the gloom seemed cemented as the three main auction houses (Christie鈥檚, Sotheby鈥檚 and Phillips) recorded an average fall in sales of 6% in the first half compared to the previous year.

By the end of this year though, things were looking brighter, with good vibes and strong sales reported from the October season of art fairs in London and Paris. This was followed by a much-improved auction series in New York, at which sales of art above USD 10m (and indeed USD 100m) were back on the scene. As a whole, auction sales at the three main houses have risen year-on-year for the first time since 2022, by 15% (as at 12 December, 2025), according to the analysis firm Pi-eX.

Installation view Regen Projects at Art Basel Miami Beach 2025. Photo: Casey Kelbaugh Associates.

The mixed results reflect the art market鈥檚 sensitivity to a volatile macroeconomic and sociopolitical environment. The year had a high number of new national leaders in some of the world鈥檚 most powerful countries, including the United States, while wars in the Middle East and Ukraine continued to dominate the news cycle. President Trump鈥檚 drive to impose tariffs on the US鈥檚 international trading partners, flagged when he was sworn in at the start of the year, added to the economic jitters.

Within the art market, the macro uncertainty combined with a shift in collector demographics, as Boomer wealth began its shift to either the next generation or spouses, predominantly widows, adding younger and female buyers to the mix.

Key moments at auction during the year were bookmarked at Sotheby鈥檚, which in May 2025 spooked the scene when it failed to sell Alberto Giacometti鈥檚 hefty 1950s sculpture of his brother鈥檚 head, Grand t锚te mince, estimated at USD 70m. Six months later, the same auction house sold Gustav Klimt鈥檚 Portrait of Elisabeth Lederer (1914-16) for USD 236m, the highest price ever made at auction for a Modern work of art.

The Now and Contemporary Evening Auction at Sotheby鈥檚, November 2025. Photography courtesy of Alive. 漏 Sotheby鈥檚.

Sotheby鈥檚 had also had a hit in London, where its GBP 59m auction of the collection of Pauline Karpidas in September arguably got the market鈥檚 motor going again in 2025. This sale illuminated a change in taste as design objects, notably by Les Lalanne, prove particularly in demand on the art market. By the end of the year, Fran莽ois-Xavier Lalanne鈥檚 copper Hippopotame Bar, piece unique, made a record USD 31.4m for the artist and for any design object offered at auction. Its estimate had been a mere US 7-9m and the work attracted a rare 26-minute bidding war. 鈥淲e are in a market driven by masterpieces, and this was the 'ultimate icon' by the artist,鈥 says Jodi Pollack, Sotheby鈥檚 Chairman and Co-Worldwide Head of 20th Century Design, noting too 鈥渢he continued momentum鈥 behind Lalanne.

Elsewhere, taste has erred towards the tried and tested as buyers adopt a 鈥榮afety first鈥 mindset. At the same time, estimates have generally come down to more realistic levels, helping to generate the magic of auction, plus ensuring more work actually gets sold. The increasing level of third-party guarantees, which the auction houses use to secure sales while mitigating their own risks, has helped the so-called 鈥楤ought In鈥 rates (the percentage of works that don鈥檛 get sold). Pi-eX finds that these sat at just 4% by value, one of the lowest levels ever, at the November sales in New York.

For art galleries, essentially small businesses where activity lags the more voluminous auction segment, some of the pinch from the market鈥檚 2023 decline began to be felt this year. The most notable closure was of Blum Gallery, which in July announced that after more than 30 years, with a staff of nearly 50 people and a roster of about 60 artists, it was time to 鈥渟unset鈥 its public spaces in Los Angeles and Tokyo. With the closures, ambitious plans to open in New York鈥檚 Tribeca in the autumn were also shelved. Blum described the nature of the gallery business as 鈥渁 relentless, hamster wheel grind鈥 of 鈥渃yclical intensity鈥. His views chimed across the sector, facing increasing costs in an inflationary economic environment and with a seemingly unsustainable calendar of art fairs and exhibitions to balance the books. Blum urged聽that it was this relentless activity that lay behind his decision, rather than purely financial challenges. As the curator and consultant Carrie Scott puts it 鈥淲hat if this isn鈥檛 collapse 鈥 what if it鈥檚 just鈥 retirement?... We conflate legacy with longevity. But maybe this isn鈥檛 the end of something bad. Maybe it鈥檚 the natural cycle.鈥 Either way, the news sent shockwaves through the market and subsequent closures, including of Venus Over Manhattan and Clearing Gallery (both in New York), were viewed as the beginning of the end of the gallery model.

Installation view Diane Rosenstein Gallery at Art Basel Miami Beach 2025. Photo: Casey Kelbaugh Associates.

Elsewhere though, others were meeting the challenges of a reset environment with enthusiasm鈥攁nd success. Thaddaeus Ropac started the year with the announcement of a new gallery in Milan鈥攁 city benefiting from a more tax-friendly regime than much of Europe and, subsequent to Ropac鈥檚 decision, the lowest VAT rate on art in the continent (5%) and down from the highest rate (22%).

In London, legendary gallerists including Sadie Coles, Stuart Shave and Maureen Paley, opened new spaces while younger dealers began to open up, often with alternative models that avoided getting in too deep too quickly. For Oscar Sunderland, who co-founded OCD Gallery this year, 鈥渢he pop-up model is what works for us, we follow the [art market] buzz.鈥 This has the additional benefit of 鈥渁lways looking young and fresh, with new ideas鈥, something that appeals to artists, he says.

Cork Street Banners Commission 2025, 'Fear Gives Wings to Courage', organised in collaboration with Tarini Malik, Courtesy Cork Street Galleries and The Pollen Estate. Photo credit: Luke Hayes

Moving with the market might make sense given some of its fluctuating geographic shifts. While the United States is and will likely continue to be the best place to sell the priciest art, the Middle East was the region that dominated in 2025. The two big-brand art fairs announced new events for next year鈥擜rt Basel in Qatar in February and Frieze in Abu Dhabi in November. Meanwhile, Sotheby鈥檚鈥攚hich is part owned by the Abu Dhabi sovereign wealth fund, ADQ鈥攈eld a 鈥楥ollectors Week鈥 in the UAE capital in December. This included its first auction there, which made USD 133.4m from luxury items including a Herm猫s Birkin Voyageur handbag that had been owned by the actor Jane Birkin (USD 2.9m) and a 31.68 carat diamond, called the Desert Rose (USD 8.8m).

Museum building in the region has helped prompt the beeline to the Gulf. The Zayed National Museum opened in Abu Dhabi this month in a sleek Foster + Partners building, while the Guggenheim鈥檚 Frank Gehry outpost joins on Saadiyat Island in 2026. In Qatar, the Art Mill museum, which will have 800,000 sq ft dedicated to Modern and contemporary art, is set to open in 2032. Meanwhile, wealthy ruling collectors throughout the region are playing their part, though whether or not there will be enough demand yet for the sheer volume of art that will get offered next year remains to be seen.

The latest Frieze fair鈥攁 partnership with the Abu Dhabi Department of Culture and Tourism (DCT)鈥攎arks the rise of collaborative efforts, and at all levels. Young galleries such as Pipeline and Alice Black have joined forces for a separate advisory business (Black + Cheneviere), and even at the mega end of the market there鈥檚 a sense of 鈥榯ogether we are stronger鈥. In December, Pace gallery announced a new venture in combination with the surrealism specialist Di Donna gallery and the ex-Sotheby鈥檚 private sales rainmaker, David Schraeder, to create a secondary market sales business called PDS.

Installation view Paul Cooper Gallery at Art Basel Miami Beach 2025. Photo: Casey Kelbaugh Associates.

It all points to a market that is shoring itself up for the unknowns of whatever might come next. The dominant trend going into 2026 seems to be one of increased diversification鈥攐f taste, geography and buying channels鈥攚ith the art market poised for change.